Blog Posts

Using Psychology to Increase Conversions: 4 Sales and Marketing Tactics

August 23, 2019 | 7 mins

Use these powerful marketing psychology tactics to appeal to your customers' emotional and psychological reasoning.

Online Payments for Ecommerce: The Complete Guide

Best Practices | July 19, 2019 | 15 mins

Our comprehensive guide breaks down the online payment process in language that any ecommerce retailer can understand.

How to Announce a Price Increase Without Losing Sales

Ask Bread | July 17, 2019 | 4 mins

Your price isn’t always something you can control. How do you ensure demand doesn't drop as your price goes up?

Driving Phone Sales with Financing

Best Practices | July 9, 2019 | 7 mins

Bread makes it easy to offer financing for customers over the phone, and we’ve even seen phone financing drive a 25% increase in sales.

How to Win Over Considered Purchase Customers

Data & Insights | July 8, 2019 | 6 mins

Our handbook shows you how to meet customer expectations and deliver exceptional experiences through the entire considered purchase journey.

The State of Mobile Commerce 2019

Innovation | June 20, 2019 | 6 mins

Mobile will make up nearly 75% of all global ecommerce transactions by 2021. Discover the biggest trends pushing mcommerce to the forefront:

What Are Established Brands Learning From New Players?

Ask Bread | June 4, 2019 | 6 mins

To help companies of all sizes gain an edge, we’re sharing the lessons new players and established brands adopt to grow their businesses.

Shopping Cart Abandonment: 5 Myths That Are Holding Your Business Back

Best Practices | May 31, 2019 | 7 mins

70% of customers end up abandoning their cart—but their reasons for closing the window might not be what you've been lead to believe.

What’s the Real Cost of Not Offering Financing?

Ask Bread | May 15, 2019 | 5 mins

You could make over 25% more sales by simply offering financing at checkout. We break down how much financing can add to your bottom line.

Customer Loyalty Programs: Our 8-Step Plan to Boost Loyalty and Order Frequency

Best Practices | May 13, 2019 | 11 mins

Acquiring a new customer costs 5X as much as retaining an old one, and loyal customers will spend 67% more than new shoppers.

These Common Problems Could Be Preventing Your Customers from Converting—Bread Express Can Help

Best Practices | May 7, 2019 | 4 mins

Over one quarter of your customers will abandon a cart because of a lengthy or complicated checkout process. Here's how to streamline it.

20+ Customer Service Stats That Show How Experience Influences the Bottom Line

Customer Experience | May 3, 2019 | 5 mins

Customer service and experience are key to building a successful business, and we’ve put together a collection of stats that prove it.

How to Increase Ecommerce Revenues with Alternative Financing: 6 Actionable Tactics

Best Practices | May 2, 2019 | 8 mins

Alternative financing can boost AOV, reduce cart abandonment, and increase convenience. Here are 6 ways to leverage it to engage customers.

Introducing Bread Express: Our Solution for Faster Prequalifications and Higher Conversions

Business | April 26, 2019 | 2 mins

Bread Express streamlines your checkout experience, decreasing the amount of information consumers have to share to see their credit terms.

The Truth About White Labeling Your Financing Options

Best Practices | April 24, 2019 | 5 mins

A strong white-labeled financing offering can help lift conversions and maximize both sales and cart size by ensuring consumer confidence and highlighting your brand.

Our Guide to Ecommerce Metrics

Data & Insights | April 17, 2019 | 4 mins

Ecommerce metrics can get overwhelming—that's why we've made a complete guide on how to calculate and strategize using these benchmarks.

Combat Cart Abandonment with These 4 Strategies

Best Practices | April 17, 2019 | 6 mins

$4.6 trillion in ecommerce sales are lost to cart abandonment each year, and the average cart abandonment rate is 69.86%. We'll show you how to turn cart abandonment around.

Jewelry Financing: 3 Ways New and Heritage Brands Adapt to Shifting Retail Preferences

Customer Experience | April 10, 2019 | 8 mins

We’ve tracked three shifts in the jewelry industry that are relevant to the way ALL customers buy big ticket items online and in-store.

Why You Need Online Financing in Your Ecommerce Store

Best Practices | April 9, 2019 | 5 mins

Online financing is a win-win for retailers and customers. Here's why you should start offering it on your site today.

How to 3x AOV with Consumer Financing

Best Practices | April 4, 2019 | 7 mins

The benefits of consumer financing are undeniable, but starting from scratch has its challenges. Follow our tips to get started.

Video: Bread Explained

About Bread | March 27, 2019 | 1 min

Learn how Bread transforms the shopping experience with pay-over-time financing options in our new explainer video.

8 E-commerce Brands with Great Sales Copy

Best Practices | March 19, 2019 | 10 mins

Optimizing your sales copy can increase conversion rates by 30-100%—see how these e-commerce brands are wordsmithing their way to more sales.

50+ Ecommerce Statistics Retailers Need to Know in 2019

Data & Insights | March 14, 2019 | 9 mins

We've collected over 50 ecommerce stats, grouped them into common categories, and added suggestions on how you can improve your own results—all so you can maker better decisions in 2019.

How the Jobs-to-be-Done Framework Helps Increase Average Order Value

Best Practices | March 11, 2019 | 8 min read

What can milkshakes teach us about increasing your customers' cart size? We take a look at how approaching products as solutions to problems can help increase your bottom line.

5 Retail Tips for a Prosperous New Year

Best Practices | February 5, 2019 | 3 min read

As consumer purchasing preferences change, retailers must adapt. We provide you with 5 tips to ensure a successful year.

5 Digital-Payment Trends Retailers Should Watch in 2019

Data & Insights | January 30, 2019 | 8 min

From mPOS innovation to endless aisles and alternative finance, these 5 payment trends are set to blow up in 2019.

Bread’s Holiday Shopping Insights: 5 Lessons for Retailers

Data & Insights | October 24, 2018 | 2 min read

Retailers want to take a proactive approach to holiday shopping. Leverage our insights to see how you can attract more customers and boost conversions.

The Quick Guide to Understanding the Best E-commerce Financing Solution

Innovation | October 17, 2018 | 3 min read

Retailers want to make it easier to purchase big-ticket items online and consumers want simple and transparent ways to make low monthly payments—enter e-commerce financing solutions. Read more in this quick guide.

3 E-commerce Marketing Strategies to Better Engage Your Customers

Best Practices | October 11, 2018 | 4 min read

Learn more about 3 e-commerce marketing strategies that can help you better engage your customers.

How Payments Have Evolved: An Abbreviated History

Innovation | October 3, 2018 | 4 min read

We take you behind the evolution of payments, from the advent of the first loyalty program and credit cards to today's pay-over-time financing solutions.

The State of Marketing: Q&A with Kate Levin of Bread

Partnerships | October 2, 2018 | 2 min read

Bread's Kate Levin discusses the future of marketing and retail success in a Q&A with Listrak.

Bread Secures $60M in Funding to Create a Better Retail Payments Experience

Company News | September 18, 2018 | 3 min read

Bread's most recent investment round brings the company to over $100 million in total equity capital to date.

Introducing Our New Branding!

Company News | September 17, 2018 | 2 min read

Bread has updated its brand identity to better convey its work to provide customized, flexible financing solutions to retailers and their customers.

How to Reduce Friction at Checkout with Alternative Payments

Best Practices | September 4, 2018 | 3 min

Despite the fast-paced growth in online retail sales, checkout conversions and cart abandonment are still a huge problem for many retailers — particularly on mobile, where conversion rates are around half of those on desktop.

7 Proven Steps To Help Boost Your Mobile Conversion Rates

Best Practices | August 7, 2018 | 6 min read

Improve e-commerce mobile conversion rates with these 7 tips.

Improving E-Commerce Customer Loyalty: A 3-Step Solution for Retailers

Best Practices | July 25, 2018 | 6 min read

Retailers have gotten a lot right when it comes to differentiation in the e-commerce landscape, vastly improving the speed at which shoppers can purchase the items they want and when they want them. Yet, retailers all face a unique challenge that can’t be fixed with just a better UX — fostering and sustaining customer loyalty in an increasingly crowded market.

4 Practical Tips for E-Commerce Retailers To Overcome Cart Abandonment

Best Practices | June 21, 2018 | 7 min read

There’s no single reason for cart abandonment, but there is one common thread as to why this pesky issue has grown into a $4.6 trillion problem: friction. Below, we outline four best practices for retailers to address cart abandonment issues, recover lost revenue, ease the payment process and most importantly, transform a shopper’s e-commerce journey to grow sales.

E-commerce Optimization in the Modern Retail Era

Best Practices | June 20, 2018 | 4 min

Retailers need to take advantage of this innovation and make it easier to navigate, shop and pay for items across all digital channels. This all starts with having the toolkit to power a frictionless e-commerce experience that gives the customer what they want and how they want it.

Renovation Brands Partners with Bread to Offer Innovative Consumer Financing Technology Online

Press | May 1, 2018 | 3 min read

Renovation Brands, the parent company of multiple fast-growing home improvement brands, announced today that it has selected Bread as its strategic technology partner to provide consumer financing.

4 Ways to Use Data to Personalize the Shopping Journey

Personalization | April 25, 2018 | 4 min read

How retailers can use data to craft end-to-end personalized customer experiences.

What is POS Financing?

Ask Bread | March 30, 2018 | 6 min

As the payments landscape continues to expand and undergo rapid technological innovation, consumer credit at the point of sale will be an exciting space to watch. In this article, we’ll explore how consumer credit has evolved over the years, as well as dive into some details of point-of-sale financing.

Bread Raises $126 Million in Equity and Debt Capital

Press | August 7, 2017 | 4 min

Bread Raises $126 Million in Equity and Debt Capital

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Blog Posts

Using Psychology to Increase Conversions: 4 Sales and Marketing Tactics

Online Payments for Ecommerce: The Complete Guide

How to Announce a Price Increase Without Losing Sales

Driving Phone Sales with Financing

How to Win Over Considered Purchase Customers

The State of Mobile Commerce 2019

What Are Established Brands Learning From New Players?

Shopping Cart Abandonment: 5 Myths That Are Holding Your Business Back

What’s the Real Cost of Not Offering Financing?

Customer Loyalty Programs: Our 8-Step Plan to Boost Loyalty and Order Frequency

These Common Problems Could Be Preventing Your Customers from Converting—Bread Express Can Help

20+ Customer Service Stats That Show How Experience Influences the Bottom Line

How to Increase Ecommerce Revenues with Alternative Financing: 6 Actionable Tactics

Introducing Bread Express: Our Solution for Faster Prequalifications and Higher Conversions

The Truth About White Labeling Your Financing Options

Our Guide to Ecommerce Metrics

Combat Cart Abandonment with These 4 Strategies

Jewelry Financing: 3 Ways New and Heritage Brands Adapt to Shifting Retail Preferences

Why You Need Online Financing in Your Ecommerce Store

How to 3x AOV with Consumer Financing

Video: Bread Explained

8 E-commerce Brands with Great Sales Copy

50+ Ecommerce Statistics Retailers Need to Know in 2019

How the Jobs-to-be-Done Framework Helps Increase Average Order Value

5 Retail Tips for a Prosperous New Year

5 Digital-Payment Trends Retailers Should Watch in 2019

Bread’s Holiday Shopping Insights: 5 Lessons for Retailers

The Quick Guide to Understanding the Best E-commerce Financing Solution

3 E-commerce Marketing Strategies to Better Engage Your Customers

How Payments Have Evolved: An Abbreviated History

The State of Marketing: Q&A with Kate Levin of Bread

Bread Secures $60M in Funding to Create a Better Retail Payments Experience

Introducing Our New Branding!

How to Reduce Friction at Checkout with Alternative Payments

7 Proven Steps To Help Boost Your Mobile Conversion Rates

Improving E-Commerce Customer Loyalty: A 3-Step Solution for Retailers

4 Practical Tips for E-Commerce Retailers To Overcome Cart Abandonment

E-commerce Optimization in the Modern Retail Era

Renovation Brands Partners with Bread to Offer Innovative Consumer Financing Technology Online

4 Ways to Use Data to Personalize the Shopping Journey

What is POS Financing?

Bread Raises $126 Million in Equity and Debt Capital

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